Unit of Study HOTL2005 Festival and Special Events Planning (2025)

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Unit Snapshot

Unit type

UG Coursework Unit
Credit points

12
Faculty & College

Educational Partnerships Board
Placement

No

Unit description

Introduces students to the phenomena of festivals, special, and mega events. Students focus on the goals and interests of key parties including: government and regulatory agencies, sponsors, community and industry bodies, event performers/competitors, and ancillary service providers.

Unit content

Introduction to festivals and special and mega events
The Stakeholders of festivals and special and mega events
The Economics of festivals and special and mega events
The Socio-cultural dimensions of festivals and special and mega events
The Logistics of festivals and special and mega events
The Legacy of festivals and special and mega events

Availabilities

Location	Domestic	International
Brisbane - The Hotel School	Summer Term Term4	Summer Term Term4
Melbourne - The Hotel School	Summer Term Term4	Summer Term Term4
Sydney - The Hotel School	Summer Term Term4	Summer Term Term4

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

demonstrate knowledge of festivals and special and mega events, their stakeholders, and their role in contemporary society.

identify and analyse the economic, environmental, socio-cultural and political dimensions of staging a festival, special or mega event

demonstrate the capability to conceive, design and plan a festival or special or mega event

demonstrate the knowledge and skills to reflect upon the challenges of staging a festival or special or mega event and how these challenges are managed.

Teaching and assessment

Teaching method

Tutorial 3 hours (Weekly)

Assessment
Quiz	30%
Report	30%
Viva voce	40%

Teaching method

Tutorial 3 hours (Weekly)

Assessment
Quiz	30%
Report	30%
Viva voce	40%

Teaching method

Tutorial 3 hours (Weekly)

Assessment
Quiz	30%
Report	30%
Viva voce	40%

Prescribed learning resources

Prescribed Texts

Allen, J, 2022, Festival and Special Event Management, Essentials Edition, 1st Edition, John Wiley & Sons, Incorporated, Milton, Queensland. ISBN: 9780730369394.

Prescribed Resources/Equipment

No prescribed resources/equipment.

Prescribed Texts

Prescribed text information is not currently available.

Prescribed Resources/Equipment

Prescribed resources/equipment information is not currently available.

Prescribed Learning Resources may change in future Teaching Periods.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.

Fee paying courses
For postgraduate or undergraduate full-fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees.

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