Unit of Study BUSN6005 Strategy and Case Analysis (2025)

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Unit Snapshot

Unit type

PG Coursework Unit
Credit points

12
Faculty & College

Faculty of Business, Law and Arts
Placement

No

Unit description

Examines the key principles of strategic management, with particular focus on the strategy process and its individual components - analysis, choice, action and evaluation. This unit makes use of the case analysis method so that students can apply their understanding to real-world problems across a range of professional contexts.

Unit content

Part 1 - Strategy Development

Outside-in: Strategy as positioning, Porter’s 5-forces and positional matrix, PESTEL
Inside-out: Resource-based view of strategy, VIRO/VIRN, developing resources/capabilities
Emergent view of strategy, experiments, strategy innovation, the three views and bringing them together

Part 2 - Strategic Analysis and Fit

Analysis models and frameworks such as McKinsey7-Ss, MIT90s, CAGE, and how to use them
Fit and sustainability, strategy-structure-processes, Miles and Snow, structural options

Part 3 - Strategy Implementation

Strategy implementation and organisational change

Availabilities

Location	Domestic	International
Gold Coast	Term3	Term3
Melbourne	N/A	Term3
Online	Term3	Term3
Perth	N/A	Term3
Sydney	N/A	Term3

Learning outcomes

Unit Learning Outcomes express learning achievement in terms of what a student should know, understand and be able to do on completion of a unit. These outcomes are aligned with the graduate attributes. The unit learning outcomes and graduate attributes are also the basis of evaluating prior learning.

On completion of this unit, students should be able to:

demonstrate an understanding of strategic management tools, frameworks and processes

apply strategic management theories to the analysis of real-world case studies

critique the strategic management approach of a contemporary organisation

apply a formal strategy process to diagnose and address a strategic business problem.

Teaching and assessment

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Presentation	40%
Case study	60%

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Presentation	40%
Case study	60%

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Presentation	40%
Case study	60%

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Presentation	40%
Case study	60%

Teaching method

Workshop 1 hour (Weekly)

Tutorial 2 hours (Weekly)

Assessment
Presentation	40%
Case study	60%

Prescribed learning resources

Prescribed Texts

Prescribed text information is not currently available.

Prescribed Resources/Equipment

Prescribed resources/equipment information is not currently available.

Prescribed Learning Resources may change in future Teaching Periods.

Fee information

Domestic

Commonwealth Supported courses
For information regarding Student Contribution Amounts please visit the Student Contribution Amounts.

Fee paying courses
For postgraduate or undergraduate full-fee paying courses please check Domestic Postgraduate Fees OR Domestic Undergraduate Fees.

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